noun / verb
counsel
KOWN-sul/ˈkaʊnsl/
Guidance offered to help someone judge or act.
She seeks her mentor's counsel before making an important decision.

Etymology
“Together” and “summon” underlie the Latin noun consilium, meaning a plan or opinion. Counsel preserves the advice side of that meaning: guidance offered about what someone should do.
In context
could always be relied on for sound advice and counsel
More examples
- His grandmother offers wise counsel when he feels uncertain.
- The school psychologist counsels students on managing stress.
- Our financial adviser counseled us to save before buying a house.
Forms
counsel · counsels · counseled · counseling
counselor noun — A person who offers professional guidance.
Similar words
- advice
- More everyday wording for suggestions about what someone should do.
- guidance
- Often includes ongoing direction rather than a particular piece of advice.
- recommendation
- Usually proposes a specific choice or course of action.