adjective / noun

ecru

AY-kroo/ˈɛkru/

A pale beige color like unbleached linen.

The folded linen has a soft ecru color against the white background.

A loosely folded piece of unbleached linen in pale beige with a subtle grayish-yellow cast, isolated on white so its ecru color is clear.

Etymology

The pieces describe something thoroughly raw or unprocessed. Applied to raw silk or unbleached linen, the word came to describe their pale beige or light grayish-yellow color.

In context

Wonder Looper43:25

all these ecru goodness in all kinds of weights and feelings that um that you might want.

Wonder Looper Live Stream Ep. 73

More examples

She chooses ecru instead of white for the invitations.
His ecru shirt looks good with dark brown pants.
The towels come in gray, blue, and ecru.

Similar words

beige: Covers a broader range of light brown shades than ecru.
ivory: Usually closer to creamy white than the beige of ecru.