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DictionaryragePopular craze
noun

rage

Something that is widely popular for a time.

These colorful sneakers are all the rage at school.

Etymology
rageOld Frenchfury

Rage means intense passion or fury. A fashion that becomes the rage is figuratively the object of a shared, intense enthusiasm.

More examples

  • Home bread baking became all the rage during lockdown.
  • The latest rage is a dance anyone can learn.
  • The rage for tiny handbags makes carrying essentials a challenge.

Forms

rage

Similar words

craze
Emphasizes intense shared enthusiasm, often for a particular activity.
fad
Emphasizes that something's popularity is likely to fade quickly.
trend
Describes a broader direction of change, without implying intense enthusiasm.